The Minister of Information, Hon Kojo Oppong Nkrumah has charged media practitioners in the Upper West region to help promote the region to the rest of the country and the world at large in order to attract investors to the region.
According to the Information Minister, the kind of stories that are being written and published about the region can affect how people view it. He admonished the media to desist from publishing negative stories and rather concentrate more on publishing positive stories that will lift the image of the region and also attract investments into the region.
At a press soiree in the region, Mr. Nkrumah said “if on a daily basis the stories we ourselves are publishing out of here to the rest of the country, to the rest of the world are gory stories; stories of insecurities; stories of inability to do anything positive in these areas, if these are the kind of stories we are telling, we will not be complimenting the efforts at attracting investments into these areas”. He urged the journalists to emulate the Ghana Film Authority which “has released a little video promoting Ghana to the rest of the world.”
Hon Oppong Nkrumah noted that the government and other institutions have been doing their best to attract investors into the communities. And therefore, posited that the media also has a responsibility to compliment the efforts of the government and these institutions by publishing positive stories about the Upper West which is considered to be one of the poorest regions in the country.
While acknowledging the role of media practitioners in holding leaders accountable and criticising the ills in the society, he appealed to them to also “promote our society so that the true potentials of Upper West can be fulfilled”.
The Honourable Minister believes such collective efforts can improve the wellbeing of the country. “Looking at the economic indicators, it is quite clear that the economy is not doing well [as we want] and therefore needs our individual contributions to help put the economy back on track”. He noted, and further appealed to Ghanaians to bear with government in these difficult times.